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Edward R. Murrow College of Communication

Murrow Online Programs

Online degree and certificate programs offered in The Edward R. Murrow College of Communication at Washington State University are highly competitive programs designed for those who want to excel in advertising, public relations, corporate communication, health communication, and communication management.

Pictured: Kara Lane, ASWSU Global President (’18-19) and MA Strategic Communication alumna

Building a community of professional communicators worldwide.

Murrow Online students learn how to use advanced media tools, create data-based communication plans, and design and deliver integrated promotional campaigns across earned, owned and paid channels. The programs are tailor-made for emerging professionals, communications specialists, and other business professionals wishing to enhance their communications capacities.

Murrow Online Programs provide a comprehensive set of undergraduate and graduate courses designed for young professionals and adult learners who seek to become effective and ethical communicators. Courses are rooted in the foundation of research methods in partnership with courses teaching students best practices and industry standards in contemporary communication strategies and tactics.

Quick Facts

  • Washington State University is regionally accredited by the Northwest Commission on Colleges and Universities.
  • All programs are 100% online
  • Students pay in-state tuition rates
  • Financial aid is available as are veteran’s benefits. Students must take at least six credits to qualify for financial aid.
  • All programs are administered through Murrow College. All courses are designed and delivered by Murrow College faculty housed on the Pullman campus or campuses in Everett and Vancouver. More than 10 full-time faculty teach in the programs.
  • Student engagement is built into each course and with it, students benefit greatly from knowledge share and mutual exchange. Faculty and students engage regularly throughout the duration of a course via email, discussion forums, phone, or video conference.

MEET YOUR ADVISORS

Online BA ISC: Kris Baier: Academic Advisor, WSU Global Campus  /  425-405-1775

Online Graduate Certificates & Degrees: Christy Curtis, MA: Senior Instructor and Graduate Coordinator / 509-335-5608

WSU Partners

Murrow Jobs / WSU PRSSA Jay Rockey Chapter

Online Programs

BA INTEGRATED STRATEGIC COMMUNICATION

120 credit hours (30 must be from WSU)

Murrow College’s online bachelor of arts in Integrated Strategic Communication provides a broad-based curriculum that focuses on both digital and traditional media.
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GRADUATE CERTIFICATE – STRATEGIC COMMUNICATION

12 credits (4 courses)

Coursework address advanced media tools, best practices in market research techniques, integrated communication strategy and the design, implementation, and measurement of promotional campaigns across paid, earned, shared, and owned channels.
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GRADUATE CERTIFICATE – HEALTH COMMUNICATION & PROMOTION

12 credits (4 courses)

Coursework addresses best practices in market research techniques, multimedia content creation, crisis communication, professional ethics, and research methods.
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MA Strategic Communication

30 credits (10 courses)

This is a highly competitive program designed for those who want to excel in advertising, public relations, corporate communication, and communication management. Students learn how to use advanced media tools, create data-based communication plans, and design and deliver integrated promotional campaigns across earned, owned and paid channels. The degree is tailor-made for communications specialists and other business professionals wishing to enhance their communications capacities.
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MA Health Communication & Promotion

30 credits (10 courses)

This program is designed for those who work in communication fields and health sciences and are seeking to refresh and update their skills or specialize in health communication and promotion. The program is also tailored for individuals who want to enter the profession of health communication and promotion or enhance their credentials to meet Murrow College standards for ethics, integrity, and leadership within the field of health communication.
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Murow Online Programs Team

Rebecca L. Cooney

Rebecca L. Cooney, MS


Director, Murrow Online Programs and Clinical Associate Professor of Strategic Communication
rebecca.cooney@wsu.edu
509-335-3911
Stacey Hust, PhD

Stacey Hust


Chair, Department of Strategic Communication and Associate Professor
sjhust@wsu.edu
509-335-3696
Kris Baier

Kris Baier, M.Ed.


Advisor, Online BA Integrated Strategic Communication
kbair@wsu.edu
425-405-1775
Christy Curtis

Christy Curtis


Graduate Coordinator and Sr. Instructor
christine.curtis@wsu.edu
509-335-5608
Kris Baier

Megan Starr-Gepford, MA


Academic Coordinator, Online BA Integrated Strategic Communication and Academic Advisor
m.starr-gepford@wsu.edu
509-335-7333
Angela Schweigert

Angela Schweigert, M.Ed.


Facilitator, Murrow Student Success and Readiness and Academic Advisor
angela.schweigert@wsu.edu
509-335-7333
Kris Baier

Sara Stout, MS


Director, Student Services
sstout@wsu.edu
509-335-7333
Alex Tan

Alex Tan, PhD


Special Advisor to the Dean, Graduate Studies and Professor
alextan@wsu.edu
509-335-7333

Student Spotlights

MORE STUDENT STORIES

Our Faculty

The degree is administered through Murrow College. We do not outsource teaching, advising, or administration of the program. All courses are designed and delivered by Murrow College faculty housed on the Pullman campus or our branch campuses.

  • More than 16 full-time faculty teach in the program
  • Approximately 50% of faculty are published PhD scholars with expertise in ethics, persuasion, research methods, health communication, advertising, and media literacy
  • The other 50% of faculty are professors of practice with more than 15 years applied experience in integrated communication, digital marketing, public relations, crisis communication, and market research.
  • This combined instruction model ensures that students are exposed to contemporary best practices, trends, and technologies in the industry, as well as equipped with a strong foundation of knowledge in communication principles.

Faculty in the college have leading scholar rankings for research in Advertising, Ethics, Persuasion, Media Literacy, and Public Relations. All of our faculty are connected to Murrow College and the region – serving as full time research and clinical faculty and instructors teaching classes both on site and online to undergraduate and graduate students. A small subset of our online faculty are regional alumni and area communication professionals who were hand-selected to support curriculum and teaching excellence.

Student engagement is built into each course and with it, students benefit greatly from knowledge share and mutual exchange. Faculty and students engage regularly throughout the duration of a course via email, discussion forums, phone, or video conference.
LEARN MORE ABOUT MURROW FACULTY

Alumni Spotlights

Brenda Kinzinger
“I was attracted to Washington State University based on its academic reputation,  affordable price as well as attaining masters solely online, which gave me the opportunity to continue working at my full-time job.- Online MA Strategic Communication alumna '18 Read more MA Strategic Communication, Murrow Online, Our Alumni
Alysha O’Kelley
“The assignments given to us were very unique. They had requirements and descriptions, but we were given license to run them in our own way. Anyone walking in could meld the assignments with their personal style.” - Online MA Strategic Communication alumna '18 Read more MA Strategic Communication, Murrow Online, Our Alumni
Alena Feeney
Alena Feeney
"Why WSU? The online MA in Strategic Communications has benefited my career, renewed my skills and contributed to my community in ways I never imagined." - Online MA Strategic Communication alumna '16 Read more MA Strategic Communication, Murrow Online, Our Alumni

More MURROW ALUMNI stories

National Rankings

WSU Global Campus


WSU Global Campus rankings