Virginia (Gin) Jessemey McCarty founded McCarty & Associates, Inc. “a marketing firm” in 1986 as a local marketing consultant specializing in strategic marketing and planning located in beautiful Shelton, Washington. The company has many clients around the southern portion of Puget Sound.
With extensive knowledge and continuous education in business, marketing, social media, and graphics, McCarty & Associates offers strategic ideas to businesses incorporating the marketing mix – price, product, place, and promotion. The mission statement – “To serve” sums up Virginia’s business philosophy of always doing what is best for the client.
McCarty received her Master of Business Administration in Global Management from the University of Phoenix. “This degree is very timely, not only for me as an individual but, for our company as we expand our business model beyond our normal boundaries into a new global market.”
Virginia, a graduate of WSU, has won numerous awards for her work including state and national awards for marketing as well as a first place photography award. After graduation, she worked for WSU and later Sunkist Growers, Inc. in Los Angeles before starting her own firm in Shelton. She is deeply involved in the Mason County business and church communities and beyond, with many past and present board memberships.
Currently, she serves on the professional advisory board at WSU for The Edward R. Murrow College of Communication where she and her high school sweetheart and husband, Michael (also a Coug), established a scholarship award at WSU.
In 2006 she was selected as the American Business Woman of the Year in Mason County. “Virginia is an example of a business woman who has mastered life,” said her nominator for the award. “She is grounded in her family, church, and community, and her integrity and values permeate her work.”