For those who knew Gary R. and Margaret E. Petersen, their dedication to learning and the transformative power of education was unmistakable. Now, through the Gary R. and Margaret E. Petersen Endowment at Washington State University’s Edward R. Murrow College of Communication, their passion continues—helping students gain access to hands-on learning and a top-tier education.
The endowment, created by daughters Michele Petersen Kophs and Nicole Barnes, honors their parents’ lifelong belief in education’s power to change lives. It provides Murrow students with financial support for both classroom and experiential learning, including research, academic trips, and creative projects.
Gary Petersen, who passed away in 2023, graduated from Murrow in 1965, where he served as editor of The Daily Evergreen. He later became vice president of the Tri-City Development Council, helping to shape the region’s economy and championing clean energy, small businesses, and community initiatives. His leadership and mentorship left a lasting mark on the Tri-Cities and on those he worked with.
“In the 1960s, as an adult woman with limited opportunities, [our mother] attended community college for one year thanks to a scholarship,” said Michele. “Financial barriers prevented her from continuing, but she inspired us and her grandchildren to pursue higher education. This endowment honors her belief in the power of education and her legacy of encouraging future generations to pursue their dreams.”
The family’s WSU connection runs deep. Michele earned a communication degree in 1993, Nicole graduated magna cum laude in 1995 with a degree in biology, and two of Gary’s granddaughters—Ashley and Emily—are also proud Cougs.
“Our dad was a true Cougar through and through—he bled crimson and gray,” said Michele. “His time at WSU transformed his life, and he passed that same belief on to us and to his grandchildren. This endowment would mean everything to him, knowing he will leave behind a legacy that supports one of his greatest passions.”
Granddaughter Leah Barnes recalls her grandfather’s encouragement and Coug pride. “I know Grandpa was proud of his education, and as he grew older, that pride shifted toward his children and grandchildren as he watched each of us go to college,” she said.
Jeff Pilcher, Senior Director of Development at Murrow College, emphasized how donor-funded endowments like the Petersens’ fuel student success. “This fund supports student scholarships and experiential learning opportunities, both of which are essential for providing access, opportunity, and meaningful learning experiences to our Murrow College students,” he said.
Endowment funds help Murrow students participate in initiatives like Crimson Creative and Backpack Journalism—programs that provide real-world experience and prepare graduates to excel in the communications industry.
Through the Gary R. and Margaret E. Petersen Endowment, the couple’s legacy lives on—strengthening Murrow College’s mission and empowering students to pursue their dreams with the same determination and spirit that defined the Petersens’ lives.