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Day 1 Schedule

*Room Location Subject to Change

ALL SESSIONS HELD IN PERSON AND STREAMED FOR ONLINE VIEWING

Senior Ballroom
(CUB 220)
Senate Room
(CUB 204)
Jr. Ballroom East
(CUB 210)
Jr. Ballroom West
(CUB 212)
8:00 AMRegistration Open
9:00 AMMelissa Barnes Opening Breakfast Keynote


Do the Right Thing: Navigating the Moments that will Define Your Career

10:00 AMLights, Camera, Action: Navigating the Television Entertainment Industry

Unlocking the Secrets of Effective Storytelling: Workshop with KOMO-TV

Building Bridges to a Brighter Future: Making Connections for Career Success from Industry Experts

How to Brand Passion: Fall in Pullman Marketing Campaign

11:00 AMDean Baquet Feature: Truth in the 21st Century

12:00 PMCelebration of Excellence Lunch with Hall of Achievement Award Presentation

1:30 PMNews Audience Engagement: A Master Class with Rebecca Norris, Exec. Director of Audience Insights at The New York Times

In the Room: Behind the Scenes of History: Workshop with Pulitzer Winner David Hume Kennerly

Let’s Go Cougs! A Conversation with WSU’s PAC-12 Champions

2:30 PMDean Baquet Feature: News Deserts & Local Investigative Journalism

Roger Nyhus and Desautel Hege Feature

Purpose-driven communication & PR: working for greater good.
3:30 PMTips, Techniques, and Strategies for Crafting Award-Winning Work
Breaking Boundaries: Unconventional Paths to Success in Broadcast and Production
Small Town to the Corner Office: Communication Trailblazers Share their Journey
6:00 PMStudent Work Showcase
7:00 PMDean Baquet Lifetime Achievement Award Keynote