Department of Communication and Society
Communication and Society enhances students’ ability to manage innovation and change using modern technologies, tactics, and theories. Students learn to utilize mediated and non-mediated communication channels to purposefully transform their chosen industry – ultimately making themselves, their networks and their organizations fit to address pressing societal and political issues. This degree prepares students to build connectivity and enhance communication for in-demand jobs in medical and environmental communication, political and public policy, crisis management, non-profit organizations, and digital media promotion and strategy.
Graduates from the Communication & Society program work in a range of professions such as writer or editor, public information officer, campaign designer, media and social media manager.
Bachelor of Arts in Communication and Society
Major options include: Communication and Technology; Risk and Crisis Communication and Science Communication
The Edward R. Murrow College of Communication
Washington State University
PO Box 642520
Pullman WA, 99164-2520
Students in Communication & Society gain foundational knowledge in media, culture, and international contexts. Specific skills development includes models of persuasion, informative and persuasive writing, communication analytics, leadership and relationship management, targeted message design, and social media content creation and promotion.
Communication and Society students specialize in one of three areas:
Communication and Technology:
Learn leadership, entrepreneurship, and management of digital media to enhance user engagement within a variety of organizations, online communities, and various social landscapes.
Learn concepts in public understanding of science, technology, and the environment, as well as gain skills in effective and innovative communication of complex and controversial science issues.
Risk and Crisis Communication:
Develop the knowledge and skills required to design and implement crisis campaigns at the individual and societal levels, as well as steer their chosen industry through times of risk and crisis via effective communication strategies.