Ph.D., Michigan State University (Communication, mass media)
M.A., Michigan State University (Public Relations)
B.S., California Polytechnic State University, San Luis Obispo (Journalism)
Health promotion, abuse prevention
Media/digital technology and decision making
Communication campaign evaluation
Principles of Public Relations
Public Relations Management and Campaign Design
Quantitative Research Methods
Seminars/related topics in Communication (graduate and undergraduate)
Advanced Research Methods
Marketing Public Relations
Public Relations Theory and Cases
Teaching: Educator of the Year, Public Relations Society of America, Greater Spokane Chapter and Spokane Regional Marcom Association (jointly awarded)
Research: A total of eight top paper/top-four paper awards from the International Communication Association or the Association for Education in Journalism and Mass Communication
Austin, E. W., & Pinkleton, B. E. (in press). Strategic public relations management: Planning and managing effective communication campaigns (3rd edition). New York: Routledge.
Selected Recent Refereed Publications
Hoffman, E. W., Pinkleton, B. E., Austin, E. W., & Reyes-Velazquez, W. (2014). Exploring college students’ use of general and alcohol-related social media and their associations to alcohol-related behaviors. Journal of American College Health, 62, 328-335.
Pinkleton, B. E., Austin, E. W., Chen, Y., & Cohen, M. (2013). Assessing effects of a media literacy-based intervention on U.S. adolescents’ responses to and interpretations of sexual media messages. Journal of Children and Media, 7, 463-479.
Austin, E. W., Pinkleton, B. E., Austin, B. W., & Van de Vord, R. (2012). The relationships of information efficacy and media literacy skills to knowledge and self-efficacy for health-related decision making. Journal of American College Health, 60, 548-554.
Pinkleton, B. E., Austin, E. W., Chen, Y., & Cohen, M. (2012). The role of media literacy in shaping adolescents’ understanding of and responses to sexual portrayals in mass media. Journal of Health Communication, 17, 460-476.
Pinkleton, B. E., Austin, E. W., Zhou, Y., Willoughby, J. F., & Reiser, M. (2012). Perceptions of news media, external efficacy, and public affairs apathy in political decision making and disaffection. Journalism and Mass Communication Quarterly, 89, 23-39.
Zhou, Y., & Pinkleton, B. E. (2012). Modeling the effects of political information source use and online expression on young adults’ political efficacy. Mass Communication and Society, 15, 813-830.
Cuillier, D., & Pinkleton, B. E. (2011). Suspicion and secrecy: Political attitudes and their relationship to support for freedom of information. Communication Law and Policy, 16, 227-254.
Pinkleton, B. E., Austin, E. W., Van de Vord, R. (2010). The role of realism, similarity and expectancies in adolescents’ interpretation of abuse-prevention messages. Health Communication, 25, 258-265.